Milwaukee
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Summerfest
at Henry Maier Festival Park
Milwaukee
414-273-FEST
www.summerfest.com
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Detail for Summerfest: Jun 28 2007 - Jul 8 2007
"We've worked for over a year planning an integrated marketing rollout that will build to the 40th Anniversary of Summerfest over a series of months," stated Don Smiley, President and Chief Executive Officer of Milwaukee World Festival, Inc. "From advertising, exhibits, products and promotions, we are looking back at the tremendous history of the event and looking forward to a bright future all at the same time. The people and businesses of our community have made this event what it is today, a world class event, and now in its fortieth year, there is not a better time to thank and celebrate all of them with promotions and the event itself." The 40th Anniversary initiatives announced include the following: "Smile On." Celebrating "the community" of people and partners that have helped this festival become, not only "the Worlds Largest Music Festival," but "our festival." - wm, 04/15/2007
Summerfest celebrates 40 years of music, fun and sun, June 28 July 8, 2007. The late Mayor Henry Maiers vision of an event that would revitalize downtown and unite the community has evolved into The Worlds Largest Music Festival and Milwaukees cornerstone summer celebration. Summerfest continues to attract the music industrys hottest stars, along with emerging talent and local favorites. The 23,000 capacity Marcus Amphitheater, 10 permanent grounds stage areas, 45 diverse food and beverage vendors and four unique marketplaces are set against the beautiful Lake Michigan and downtown backdrops, creating a festival experience like no other. Patrons can also enjoy Miller Lite, the Official Beer of Summerfest. For more details on The Worlds Largest Music Festival visit Summerfest.com. - wm, 04/15/2007
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